Project Fearless

lead copywriter & strategist

I’m the go-to writer for all things Fearless, including infusing our socials, Impact Reports, corporate outreach and fundraising with signature flair.

It’s been non-stop novelty since 2019: highlights include getting funding from the likes of Nike and lululemon, launching a Spotify anthem, short films and a book, briefing Meghan Markle to guest-coach on our Entrepreneurship course and crafting our 5-year rebrand.

“Abi is someone I trust to be proactive, reactive, and everything in between. I admire and am grateful for her eagerness to understand all parts of our company — from website editing and financials to marketing strategy, and of course creating the copy that aligns our voice to our impact. Not to mention she is an absolute delight of a human to work with!”

Mérida Miller, founder and Chief Snack Operator @ Project Fearless